Workout because you love your body, not because you hate it

The January ‘New Year, New You’ cheesy and lazy fitness industry campaigning is upon us for another year. The average yearly percentage of people giving up on their January fitness goal by the end of February is 80% That’s not to say you shouldn’t get started in January and obviously if it’s a New Year Resolution that got you started on your health & fitness journey, then that is amazing. The point is, as an industry, we need to find a way of encouraging consistency throughout the year. Goal setting is essential when it comes to starting a programme and sticking to it. Advertising that involves talk of “bikini bodies” can be great for getting people started but does it really encourage a lifestyle change that last forever? If you join a gym and start training for one particular holiday in the Summer, are you then going to keep up that up into the Winter months when the holiday is over?

It’s much easier to give up on your aesthetic goals because in reality we all know deep down that what we look like doesn’t really matter enough. The answer for me is to make goals that are health related. Exercise plays a direct role in reducing your chance of getting breast and colon cancer, of getting heart disease (heart attack/heart failure) and of having a stroke. It reduces stress and anxiety and can relieve the feelings of depression. If you feel tired and lethargic all the time, exercise will increase your energy levels. It’s excellent for your brain health, improving function and protecting memory & thinking skills. Exercise has even been shown to reduce changes in the brain that can cause Alzheimer’s. These are just some of the goals that may work for you. There’s plenty more health benefits of exercise and good nutrition out there and your goals will be personal to you and maybe based on your own past experiences. It’s about making clever choices now that will pay off for the rest of your life. So do a little research and focus on what is going inside your body instead of the outside bits that you can see. You can’t necessarily reverse the years or change family history, but exercise and nutrition is one area your can control and the preventative statistics are significant enough to warrant trying! Anyone at any age can benefit their health by making a start today.

I’m sure I don’t need to tell you, while you’re focussing on and training for your health, the way your body looks will be changing too 😉 Double win.

So do it. Start today. It’s doesn’t have to mean massive, scary changes. A steady, fun, varied exercise routine that doesn’t take up ALL of your free time and balanced nutrition that allows for a few treats and a little eating out is the key to success and longevity.


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